In this interview, James Thornton, CEO of Intrepid, reflects on how the role of CEO has shifted away from shareholder primacy toward serving multiple stakeholder groups, making leadership more complex but more purposeful. He discusses how the future of sustainable business lies in transparency, accountability, and the full integration of sustainability across every aspect of the organization. Thornton emphasizes that companies must move beyond advocacy and ambition to prove the impact of their actions, using that impact as a genuine competitive advantage for growth.

Quote: "The future of sustainable business is about integration in every aspect of your business...and really being accountable for doing what you say you will do."